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Chair:
Andreas Herrmann, University of St.Gallen, Switzerland
Co-Chairs :
Suzanne Beckmann, Copenhagen Business School, Denmark (Beginners' track, Consumer Behavior)
Benedict Dellaert, Erasmus University Rotterdam, the Netherlands (Beginners' track, Marketing Mix Instruments)
Anders Gustafsson, Karlstad University, Sweden (Beginners' track, Strategy and Internet)
Thomas Otter, Goethe University Frankfurt, Germany (Advanced track, Marketing Mix Instruments)
Luk Warlop, KU Leuven, Belgium (Advanced track, Consumer Behavior)
Caroline Wiertz, Cass Business School, U.K. (Advanced track, Strategy and Internet)
Faculty:
Beginners tracks:
Consumer Behavior:
Suzanne Beckmann, Copenhagen Business School, Denmark (track chair)
Sandor Czellar, Lausanne University, Switzerland
Judy Zaichkowsky, Simon Fraser University Vancouver, Canada
Marketing Mix Instruments:
Benedict Dellaert, Erasmus University Rotterdam, the Netherlands (track chair)
Ernst Osinga, Tilburg University, the Netherlands
Jaap E. Wieringa, Groningen University, the Netherlands
Strategy and Internet:
Anders Gustafsson, Karlstad University, Sweden (track chair)
Ajay Kohli, Georgia Tech College of Management, USA
Lars Witell, Karlstad University, Sweden
Advanced tracks:
Consumer Behavior:
Luk Warlop, K.U.Leuven, Belgium (track chair)
Amitava Chattopadhyay, INSEAD, Singapore
Marc Vanhuele, HEC Paris, France
Marketing Mix Instruments:
Thomas Otter, Goethe University Frankfurt, Germany (track chair)
Arnaud de Bruyn, ESSEC Business School, France
Gerrit van Bruggen, Erasmus University Rotterdam, the Netherlands
Strategy and Internet:
Caroline Wiertz, Cass Business School, City University, London, UK (track chair)
Koen Pauwels, Ozyegin University, Turkey
Ko de Ruyter, Maastricht University, the Netherlands
| BACKGROUND AND TARGET STUDENTS |
The European Institute for Advanced Studies in Management (EIASM) and the European Marketing Academy (EMAC) in collaboration with ISCTE Business School , are organising the 25th Colloquium for doctoral students in marketing. The colloquium will be held in Lisbon, Portugal from Sunday, May 20 until Tuesday, May 22, 2012, immediately prior to the EMAC Conference 2012.
The colloquium provides outstanding doctoral students in marketing who want to pursue a career in academics with an opportunity to discuss their dissertation research with other doctoral students and leading academics in the field of marketing. All topics and methodological approaches within the broad field of marketing will be considered.
The colloquium will mostly proceed in parallel tracks based on the topical and/or methodological angle of participants' work as well as on the stage of the dissertation process. Students will discuss their work with their fellow students and with three track faculty, who are renowned experts in the field.
Doctoral students in different stages of their dissertation process can apply for participation in the doctoral colloquium.
The doctoral colloquium will be held in a collaborative, open and friendly atmosphere. In respect to this philosophy, participants are required to attend the entire colloquium. All participants will receive a certificate of attendance.
The deadline for submission is January 26, 2012.
The deadline for submission is January 26, 2012.
Candidates should submit an abstract of the (planned) doctoral research, outlining the research problem against the existing literature, discussing the methodology and showing some initial empirical results (if applicable).
Abstracts should be no longer than 3 pages (plus figures, tables, and references).
Please note that the name of the candidate and of the thesis advisor(s) (if already known) and contact details should appear on the abstract.
In the submission process, candidates will also be asked to give some information about their vitae, following a specific format (the template to be used can be downloaded here). On this form, students should also indicate whether they apply for the intermediate/advanced or for the beginners’ track based on the stage of their dissertation process. In addition, they should indicate one or more of the following areas as the main focus of their research:
- MARKETING THEORY AND MANAGEMENT
- CONSUMER BEHAVIOUR
- MARKETING MODELS AND METHODS
The submissions will be evaluated by the chair-person and co-chairs of the doctoral colloquium.
The admitted proposals in each track will be made available to all participants in the corresponding track to allow everyone to prepare for the discussions.
THE SUBMISSION DEADLINE HAS PASSED, IT IS NO L0NGER POSSIBLE TO SUBMIT.
The participants of the DC 2012 will find HERE some important guidelines on their presentation
Please CLICK HERE to download the programme of the Doctoral Colloquium.
Please CLICK HERE to download the list of participants.
| COLLOQUIUM FEE AND REGISTRATION |
The colloquium fee is 250 Eur and should be paid to Lisbon directly once students are notified of their participation in the colloquium. This fee includes :
* participation in the doctoral colloquium
* coffee breaks and lunches
* an evening dinner.
Participants have to register to the Colloquium via a special link.
Registration is required for students to participate in the colloquium. The Colloquium is a closed event. Only the students who submitted a paper and whose paper has been accepted for presentation are allowed to attend.
Please keep in mind that the colloquium and the main conference are separate events, with each one its submission deadline, registration fee and procedure. However, students accepted to participate in the colloquium and wishing to attend the EMAC Conference only have to pay 50 % of the conference fee. The remaining 50 % are covered by EMAC (details on how to benefit from this special discount will be available later).
For more information on the 41st EMAC Conference, please visit : http://www.emac2012.org
| COLLOQUIUM ADMINISTRATION |
Ms. Marion HEBBELYNCK
EMAC c/o EIASM - Place de Brouckère-plein 31 - 1000 Brussels - Belgium
Tel: +32 2 226 66 60 - Fax: +32 2 512 19 29
E-mail: emac@eiasm.be
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