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For full information on the EDEN concept and benefits, please click here.

   Prof. Bob Fennis, University of Groningen, The Netherlands
   

This high-density, 3-day advanced course builds on the basic course “Experimental Research Design” and hence starts where that one left off. Similar to the basic course, it will focus the main stages of experimental research starting from generating interesting, and testable hypotheses, via the selection of a suitable design and the sample size that affords testing the key notions, to analyzing the data, writing up the results and developing and pursuing a program of research.

Yet, the perspective from which we do that is more advanced and is heavily influenced by the increased demands that are placed on all of us by journal editors, reviewers and the academic community at large. A key “game changer” responsible for these increased demands is the replication crisis in empirical science, that was observed first in psychology, but subsequently spread to basically all empirical social sciences including economics, management, business, and marketing.

Fortunately, psychology was also the first discipline where effective remedies to manage the crisis and improve the quality of science were developed and hence we will zoom in on several of these innovations as they are now implemented as the “gold standard” in our own disciplines.

This advanced course is decidedly practical in nature, giving participants a state-of-the-art overview of the new approaches and methods used in the development and analysis of experimental designs as they are presently published in the top-tier journals in our field, while providing many opportunities for methodological practice. In addition, the course is aimed at teaching and practicing advanced, but hands-on research skills that can be readily implemented in one’s own research programme.

Preliminary Programme

In this course, a highly interactive workshop format is adopted where we discuss and practice each of the following stages in experimentation, from research question to research paper:

Revisiting the Basics: Short recap of the fundamentals of experimental design

• Generating hypotheses
• Basic designs
• Basic analyses

Experimenting after the Replication Crisis: What has changed?

• Crisis? What crisis?
• Hypothesis generation 2.0: theory-driven or data-driven?
• When is your contribution substantial?

Overview and Design: What kind of experiment? 

• Sample size and power determination: Using G*Power
• Extending the 2x2 design: Mixed designs, adding archival data  
• Designs with continuous moderators, covariates and multiple mediators

Analysis and Results 1: The 2x2 and its alternatives

• Recap: testing your hypothesis: moderation and mediation
• Outliers and attention checks: IMC, MAD and ZResid
• Analyzing mixed designs

Analysis and Results II: Beyond the interaction

• Simple main effects analysis in SPSS
• Spotlight and floodlight analyses in PROCESS with continuous moderators
• Moderated mediation and mediated moderation: the classic approach
• Moderated mediation and mediated moderation using PROCESS

General Discussion: How to write it all up and move from there…

• When to add a single paper meta-analysis to your sequence of studies?
• Starting the journey: submitting it to a journal and dealing with reviews
• Pursuing a research program: tips and pitfalls in the new era

The course is aimed at PhD students and research staff with a background in marketing, management, business, consumer behavior or psychology and with a basic understanding of the fundamentals of experimental research design

Course requisite:

- Recommend for those that have taken a basic course in Experimental Resign Design
- Participants to have a research agenda that they wish to pursue (needed for the exercises).

Full attendance is required to obtain the certificate.
3 ECTS will be assigned upon completion of the seminar.

APPLICATIONS
Interested doctoral students should apply online (and add the required documents, in English) no later than 22 September 2024. Besides doctoral students, other researchers may participate. The number of participants will be limited to create a stimulating environment. The selection among the applicants will be conducted by the seminar’s faculty. They will review the following documents which should necessarily complement each application form:

• the applicant’s curriculum vitae demonstrating his/her capabilities of doing research ;
• a letter of recommendation of his/her local faculty supporting the application ;
• a two-page description of his/her doctoral research, indicating the general objectives.

PROCESS

1 – Apply for the seminar by submitting all necessary documents online by the announced deadline. All documents need to be in English. 
2 – EIASM will notify you of the selection results. If you are accepted to participate, the Institute will inform you at this point if you are eligible for a scholarship and will confirm the amount of the scholarship. 
3 – EIASM will ask you to confirm your participation and once this confirmation is received, you will be invoiced for your attendance. 

PARTICIPATION FEE
The participation fee is 930 € (VAT exempt).
This fee includes participation to the seminar, catering during the seminar days (coffee breaks and lunches), one evening group activity and access to documents. 

EIASM SCHOLARSHIPS
EIASM provides 3 scholarships per EIASM Academic Council Member for this seminar (50% off the registration fee). Allocation of the scholarships is entirely at the discretion of the European Institute.

Important: please double check the validity of your university’s membership. It may run until a specific month of a given year and thus only make you eligible for a discount until the end of that month. For the complete list of members click here. 

CANCELLATION POLICY
Requests for registration cancellations must be received in writing by the EDEN Team (eden@eiasm.be) before 7 October 2024. Cancellations received before this date are eligible for 90% refund. Cancellations received on or after 7 October 2024 are not eligible for a refund. 

TIME AND LOCATION
The seminar will be held in central Brussels (exact location to be announced). 
The programme will start on October 14, 2024 in the morning and is scheduled to end October 16, 2024 in the afternoon. Full participation is required. 

Apply via the link below:

REGISTER ONLINE