Keith Blois is now an Emeritus Fellow of Templeton College, University of Oxford having recently retired from being a Fellow of Templeton College, University of Oxford. He has also just been appointed to be a Visiting Professor in the Marketing Department of the University of Lancaster.

Dr. Nikolinka Fertala has recently joined the Marketing Area at the University of Mannheim, Department of Prof. Dr. Sabine Kuester as Post Doc for a period of one year.
Dr. Nikolinka Fertala received her Ph.D. from the Graduate School of Economics at the Eberhard-Karls-University in Tuebingen, Germany. Her research interests focus on immigrant entrepreneurship, innovative behavior and success, economies in transition with special emphasis on corruption, and survival analysis. At the University of Mannheim she is involved in several empirical research projects.

Contact:
Dr. Nikolinka Fertala
University of Mannheim – Castle
Department of Marketing III, Prof. Dr. Sabine Kuester
D-68131 Mannheim
Germany

Gerard J Tellis won the 2006 Vijay Mahajan award from the American Marketing Association Tech/SIG for lifetime contributions to marketing strategy.

Golden Pen Award for Sylvie HERTRICH and Ulrike MAYRHOFER

Sylvie HERTRICH (IECS Strasbourg, Robert Schuman University) and Ulrike MAYRHOFER (Faculty of International Affairs, University of Le Havre and ESC Rouen), have received, for the fourth consecutive year, the Golden Pen of the French Chamber of Commerce and Industry. This prestigious
award is given to authors whose case studies are used by an important number of European Business Schools and Universities. The case-studies have been published at the Centrale de Cas et de Médias Pédagogiques, CCMP, see http://www.ccip.fr/ccmp).

The two authors have received two distinctions :

(1) the Top Case-Study Award in Marketing for « Audi : le lancement de l'A3 Sportback » (also
available in English : « Audi : The Launch of the A3 Sportback » ), and

(2) the Top Authors Award for the following case-studies : « Adidas : le marché des chaussures de sport » (also available in English : « Adidas : The Athletic Shoes Market » ), « Hilton : le marché de l'hôtellerie » and « Windsor Palace : le développement d'un nouveau concept marketing dans un pays émergent » .

The distinguished case-studies have been written in close collaboration with the marketing department of the concerned companies. Their relevance can be explained by the synergy of the professional experience acquired by Sylvie HERTRICH as a director of a marketing-agency and of the research conducted by Ulrike MAYRHOFER, author of several articles and books (e.g. « Marketing » , Editions Bréal and « Marketing International » , Editions Economica).

Ist Professional Marketing Association in Spain

We are pleased to announce the launching of the first professional marketing association in Spain, Asociación Española de Marketing Académico y Profesional (AEMARK). AEMARK is a non-profit organization that aims to raise the consciousness of its members about marketing. Our mission is to serve as a meeting and communication forum for academics and practitioners interested in marketing and its applications.

The Association offers a network for the exchange of knowledge on the national as well as the international level, which enables excellent dissemination of information on research and teaching. The official language of AEMARK is Spanish, and it organizes an annual conference called “Encuentro de Profesores Universitarios de Marketing,” which covers diverse areas of interest, including price, product, distribution, marketing communication, branding, tourism, marketing research, electronic commerce, among others. This year, this conference will be held in Almeria, Spain, September 21 to 22.

Every natural person professionally concerned with or interested in research or teaching in marketing, irrespective of nationality, is eligible to become a full member of the organization. For more information, please go to the official website of AEMARK: http://www.aemark.es

Should you have any questions or wish to request further information regarding our association, please do not hesitate to contact us. Thank you very much.

President
Dr. María Jesús Yagüe
Universidad Autónoma de Madrid, Spain

Questions and comments should be sent to:
Secretary: Dr. Emilia Martínez Castro (info@aemark.es)
Universidad Autónoma de Madrid, Spain

15.08.2006: Prof. Dr. Dr. h.c. Christian Homburg and Dr. Ove Jensen received the Best Paper Award in the Marketing Strategy and Marketing Management Track at the 2006 AMA Summer Marketing Educators' Conference in Chicago (Illinois). Their paper "The Symbiosis of Marketing and Sales: A Taxonomy" deals with the interface between marketing units and sales units. The authors identify five types of symbiosis between marketing and sales based on a cross-industry dataset of 337 companies.

16.03.2006: The Copenhagen Business School has awarded Prof. Dr. Dr. h.c. Christian Homburg with the honory doctorate for his outstanding research: "The School recognizes his distinguished scholary contribution to Marketing Management and -Organization, pays tribute to the outstanding quality of his research in this discipline and in addition, acknowledges the great esteem in which his published works are held."

21.02.2006: Martin Klarmann, research assistant to Prof. Dr. Dr. h.c. Christian Homburg, and Prof. Dr. Ruth Stock-Homburg, University of Stuttgart-Hohenheim, won two awards at the AMA Winter Educators Conference in St. Petersburg, Florida. For their paper "Understanding Latent Conflicts in Marketing Teams" they received the Best Paper Award in the marketing strategy track as well as the Overall Best Paper Award of all tracks.

20.02.2006: Prof. Dr. Sabine Kuester and Prof. Dr. Dr. h.c. Christian Homburg, University of Mannheim, Prof. Dr. Ajay Menon, Colorado State University, and Dr. Nicolas Beutin, Managing Director of the consulting firm Prof. Homburg & Partner, received the S. Tamer Cavusgil Award, awarded by the American Marketing Association (AMA), for their publication „Determinants of Customer Benefits in Business-to-Business Markets: A Cross-Cultural Comparison“ in the Journal of International Marketing. The authors identified the major benefits for customers in international business-to-business relationships. Around 1000 firms in the U.S. and in Germany were surveyed.

Dr. Efstathios Kefallonitis have recently joined the School of Business at the State University of New York Institute of Technology as an Assistant Professor.

Assistant Professor
State University of New York Institute of Technology
P.O. Box 3050
Utica, NY 13504-3050
USA

Foundation of the TNS Infratest Center for Customer Management (CCM)

One of the most important topics in marketing science is managing relationships with customers. Particularly, the retention of profitable
customers is considered to be a key driver of a company’s financial success.

In order to improve our understanding of relationship marketing, the TNS Infratest Center for Customer Management (CCM) was founded in July 2006 as a cooperation between the Institute of Marketing at the University of Muenster and the marketing research company TNS Infratest.

A key objective of the center is to promote research in the area of customer management. The CCM aims to intensify the contact and exchange of knowledge between science and practice. On the one hand, results from research can help to address practical issues. On the other hand, the cooperation with TNS
enables the center’s staff to utilize the sponsor’s extensive experience in CRM projects worldwide. By joint publications, projects and events, the CCM
is aiming at contributing to international research in customer management.

Research Cooperation in Vienna

The Institute for International Marketing and Management at the Vienna University of Economics and Business Administration (WU Wien) and the Chair of International Marketing at Vienna University have joined forces in training their doctoral students.

It is not the first time that Prof. Diamantopoulos and Prof. Schlegelmilch cooperate. They coauthored a book and jointly published numerous papers. Eight years of their careers they spent at the same universities, the University of Edinburgh and the University of Wales in Swansea.
Strong expertise in international management will be added by Prof. Bjorn Ambos, who recently joined the Institute for International Marketing and Management at the WU Wien. He is also from the University of Edinburgh and, together with Prof. Schlegelmilch, now heads the institute.