At this year’s EMAC Doctoral Colloquium, which was held in Murcia immediately prior to the EMAC Conference 2004, 27 students presented and discussed their dissertation research with leading academics in the field of marketing and fellow doctoral students. The competition was particularly tough as 90 applications had been received.

Throughout the colloquium, which took place from Sunday, May 16 until Tuesday, May 18, 2004, the students presented interesting research proposals, came up with lots of ideas, and were eager to discuss and to socialize.

Based on the traditional division of the field in the major academic journals, three tracks were running parallel:

• MARKETING MANAGEMENT
• MARKETING MODELLING
• CONSUMER BEHAVIOUR

Our sincere thanks go to the faculty for their valuable time and cooperation in this colloquium:

Karen Gedenk (Frankfurt University)
Koen Pauwels (Darthmouth University)
Arvind Rangaswamy (Penn State University)
Mark Ritson (London Business School)
Salvador Ruiz (University of Murcia)
Stefan Stremersch (Erasmus University)
Gerrit van Bruggen (Erasmus University)
Harald van Heerde (Tilburg University)
Stijn van Osselaer (Erasmus University)
Luk Warlop (KULeuven)

Many thanks also to Arvind Rangawasmy (Penn State University) and Hubert Gatignon (INSEAD) who both gave a much appreciated plenary lecture.

After the closing speech of Graham Hooley, who replaced the EMAC President, Lutz Hildebrandt, a reception was organised with the EMAC Fellows.